Introducing our New Look
We are most pleased to share our new brand identity with you! As many of you know, for the last several months we have been undergoing a rebranding exercise for the WCA, McCormick Home and Alzheimer Outreach Services. In keeping with our strategic directions, we are working on creating the right organizational identity as we continue on our dementia care leadership journey.
Stakeholder engagement and consultation formed the cornerstone of this activity. We would like to thank everyone who participated in our outreach efforts. Involving you as an important member of our community has been a critical guiding principle for this project.
Our New Logos
Following last fall’s announcement of new our organizational names – McCormick Care Group, McCormick Dementia Services, McCormick Home and our new McCormick Dementia Research division – we are thrilled to share with you our new organizational logos. The results from our logo survey pointed to this design, and we are particularly proud that our results reflect the majority of our stakeholder feedback.